There are a lot of Internet and web services which you can use along with your blog to make your content more interesting for your viewers. With a good digital camera and video production software, you can make your own videos and presentations quickly and easily, and embed them in your posts with just a few clicks! For example, with Google Maps, you can add photos of your business to a custom map, and post it in your blog to attract customers. There are a lot of possibilities, and it all depends on your creativity!
Using Google Maps in your blog is a good way of promoting your business because you can show your visitors your exact location. Or you can blog about your favorite places and show them as if you were there, using your own photos.
There are a lot of things you can do with Google Maps, one of them is including maps of your favorite places in your blog, as we’ll see in a moment:
Now you can add Google Maps functionality inside your blog! Isn’t that great? You just need to copy and paste the HTML code that the Google Maps produce automatically for you. If you want a bigger or smaller map, you can click on the Customize and preview embedded map link to customize the HTML code that you’re going to paste into your blog:
Then you just copy the HTML code produced by Google Maps and paste it into your blog post:
If you have a Google Maps account, you can create customized maps and show them to your visitors, add photos and videos of places you’ve visited, and even write reviews about your favorite restaurants and hotels.
Now that you’ve seen how to embed Google Maps in your weblog, it would be a great idea to create your own Google Maps account, and start exploring all the things that you can do—inserting photos and videos about places you’ve visited in your own custom maps, adding reviews of restaurants and other businesses in your locality, and so on. You can explore other users’ maps, too. Once you get the hang of it, you’ll be traveling around the world and meeting new people from your own PC.
YouTube is one of the most popular video sharing websites in the world. You can include your favorite videos in your blog, or make your own videos and show them to your visitors. However, before you start complaining that we have already seen how to insert videos on your weblog, let me tell you that the big difference between uploading a video to your own blog server and uploading a video to a YouTube server is bandwidth.
When someone plays back a video from your weblog, the blog server transfers the video data to your visitor’s web browser, so that he/she can begin to see it, even before the video downloads completely. This is known as video streaming. Now, imagine you have 1,000 visitors, and each one of them is viewing the same video from your weblog! There would be a big amount of data flowing from your weblog to each visitor’s web browser! That amount of data flowing from one PC to another is called bandwidth. You would need a very broad connection to be capable of transmitting your video to all those visitors.
That’s where YouTube comes into play. They have lots of bandwidth available for you and the other millions of users who share videos daily! So, if you plan to include a lot of videos in your weblog, it would be a great idea to get a YouTube account and start uploading them. In the following exercise, I’ll show you how to include a YouTube video in your post, without having to upload it to your weblog.
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