We have to admit that Drupal was not famous for its plethora of available themes. Until recently, the Drupal community was focused on developing the backend, debugging the code, and creating new modules. The release of Drupal 6 made theming much easier and helped the theming community to grow. Now, there are not only thousands of Drupal themes, but also dozens of themes designed and customized especially for Ubercart.
Choosing a theme for your online shop is not an easy task. Moreover, it can be even harder considering that you want to promote specific items from your catalog, you need to change first page items often, and you need to rapidly communicate offers and loyalty policies and other business-related stuff. Ubercart-specific themes mostly target the following special areas:
You should keep these layout regions in mind, while going through the following section on theme selection. Before you search for any kind of theme layout, provide your neurons with enough input to inspire you and help you decide. Perform a quick Google search for online shops in your target market to get some inspiration and track down sites that make you, as a customer, feel comfortable during product searching and navigation. If you decide to search for professional help, a list of existing sites will help you to communicate your preferences much more directly.
What better place to search for inspiration and successful practices than Ubercart’s live site repository! You will find good practices and see how mostly people like you (without any development background) have solved all the problems that might occur during your search for themes.
http://www.ubercart.org/site
Next we describe the main user interface components that you should keep in mind when deciding for your online shop:
Be careful though. If you choose a complex theme with rounded corners, lots of images, and multiple backgrounds, it may be difficult to modify it.
Always bear in mind that the famous razor of Occam also applies to online shop theme design. Keep it simple and professional by choosing simple layouts, which allow ease of use for the end user and ease further customize designs and themes (changing colors, adding a custom image header, and so on).
Before you start, clearly define your timeline, risks, total theme budget, and skills. Theming is usually 25-40% of the budget of an entire online shop project. Drupal’s theming engine closely integrates with actual functionality and many features are encapsulated inside the theme itself.
There are a number of different ways in which you can get yourself the best theme for your online store. We will go through all these approaches with useful comments on what options best suits your needs.
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